A Little Thought About Social Networks
November 27th, 2015 by Paul Keck
Standard social links in the footer have become cliché, and many companies maintain their social channels “because they have to”. At BOUNDLESS, we also maintain social channels, but with a little reasoning behind which ones we choose, and the content that gets posted. This page explains the thinking behind our choices.
Social Channels That Made The Cut
Medium is our choice for writing articles and stories related to startups and entrepreneurs. We hope to help our readers avoid the mistakes we’ve made, and share in the successes we have! Medium is a great platform for writing, and it’s even better for reading and discovering interesting content.
Meetup is social interaction the way it should be… face-to-face. Ironically, the world wide web is a great tool for finding people right next door that share the same interests. We use meetups to find and mentor entrepreneurs, as well as make connections with other resources beneficial to startups. Come join us!
Quora is a Q&A site that has some of the most interesting content on the internet. I was sucked in by questions and opinions about life, and I stayed for the startup discussions. Answers on Quora seem to be a bit more thought provoking and well-written when compared to other sites. There are also fewer windbags flexing their anonymous comment muscles, but it could just be better moderated than most.
We use Twitter to post announcements about new clients and progress with their apps, as well as quick blurbs when new articles are published. We also promote our clients’ apps here after they launch. Follow us to read new article content, and keep tabs on future apps from our clients.
This One’s On The Chopping Block
Google Plus is not a great social networking site, but it has some advantages. We use google email and contacts, so this gives us an easy way to connect with people we already know, and keep them up to date when they don’t use Twitter. We’ll maintain this one for a while longer to see how it goes.
These Have Been Retired
We gave LinkedIn the old college try, and we thought that joining groups would yield successful connections. However, it seems that the groups foster a selling atmosphere over a helping and connecting atmosphere. Even worse are the people who request connections just so they can send a cold email to solicit services. LinkedIn has failed to generate the type of connections we’d hoped to find, so we’re out.
We’ve never liked Facebook, and the introduction of ads and “boosted” posts has made it unbearable. We used it for a while because of marketing pressure, but it’s been officially retired.
Which social networks do you find value in?
Have fun and { create : awesome }
I own a small company called BOUNDLESS. We help entrepreneurs build apps and launch their startups — http://getboundless.com
