Paul Keck
{ create : awesome }
1 min readAug 21, 2017

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Hi All, I’m posting a quick one today to get feedback from the startup community, and to reach founders struggling to raise capital. I’ve spoken with hundreds of entrepreneurs over the years, and insufficient funding seems to be the greatest barrier when trying to get started with an idea for mobile & web apps (with lack of tech resources being second).

We’re trying to reach the individuals with great ideas who are having trouble getting funding from typical sources, and we’re offering a partnership which covers up to 1/2 the cost of building an app. The deal would include an equity payment equal in percentage to the amount of cost covered, and the founders would have the option to buy back most of that equity during the first year after launch of an MVP.

The goal of this approach would be to lower the up-front costs, launch the app quickly, and get to paying customers faster. The agreement has a short-term loan feel to it, which is aimed at helping more founders get over the MVP development hump while keeping their equity in the long term.

I’d like to hear from startups about this idea in general, and especially from founders who are in search of funding or have failed to get funding in the past. Thanks!

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Paul Keck
{ create : awesome }

Lean / Tech Consultant & Startup Coach @ Workhorse Ventures, investor/partner/advisor with a handful of Phoenix startups.