Analytic Wisdom from Batman (Justice League)
Episode I — Superhero Lessons In Analytics, Season 2
The new season begins! After several months away, we are back with a new round of articles on analytics inspired by superheroes from the movies and television. With the new season, there are a few changes. We adjusted the title. We plan to be more character focused. We may even feature a super villain (it is getting harder to tell them apart anyway…).
That said, each article will still feature two important analytic lessons drawn from a movie, episode, or series. It is not a rule, so much as a guideline. We are likely to employ some further testing and iteration. A perfect segue!
Mr. Practical
We all know the rub on Batman. Justice League actually gives us a new spin on his superpowers. When questioned by Barry Allen, Bruce responds simply — I’m rich.
It is a fitting reply for the Dark Knight. It is also practical. Since its release, this film has fueled debate about who actually was the leader. Who actually set the plan? Was there a plan? There is a lot to challenge. Perhaps we could do some testing?
Sometimes however, there is no time for testing or no means. Sometimes things just need to happen. Timelines are cruel. Technology is limited. Business people are paid to act, not wait. And movies about waiting… are boring.
We don’t have time for a control group. Is it a risk? Yes. But it’s necessary. — Batman and every marketing team ever…
It is a practical situation. As Batman aptly notes — it is a risk. Was it really necessary? Is it ever? Good question… but still impractical. As an analyst, these things are often beyond your control (and your control groups). Sometimes the need for action outweighs the need for learning. More often it is a matter of interest or ability. You need to learn to go with it…
Mr. Mentor
Going with it is not always so easy. This is especially true if the risks are large and/or tangible. Analyst’s don’t typically fight demon (at least not in the literal sense) but we still have high anxiety moments. So take another lesson from the Batman.
His “Save One” lesson for The Flash is both insightful and inspiring. People love plans. People always seem to want a plan. Unfortunately, sometimes they too are not very practical. Sometimes it is best to iterate. By taking one step at a time, you can learn your way through. The plan will come together… practically or maybe better — organically.
When you can’t test — iterate. — another guy with no superpowers
But Batman also recognizes a second element that supports iteration — confidence. Iteration can make it easier to build confidence, one step at a time. It is a perfect recommendation for someone learning there way. Practically speaking — that is everyone. Which may be why the plan in this movie became iterative?
The initial trailer for this movie featured a telling exchange —
Batman: This isn’t the plan.
Alfred Pennyworth: No, Master Wayne! This is the team!
But maybe, just maybe, it really was the plan all along? Practically speaking.
