06 Imagination powers creativity
Imagination is more important than knowledge. For knowledge is limited, whereas imagination embraces the entire world, stimulating progress, giving birth to evolution. It is, strictly speaking, a real factor in scientific research. — Albert Einstein.
Everything you can imagine is real. — Pablo Picasso
Creativity is powered by imagination. Nothing can be created without it first being created in someone’s imagination. Ideas can only come from somebody’s imagination.
“Discovery is seeing what everybody else has seen, and thinking what nobody else has thought.” Albert Szent-Gyorgyi
Consider how the first person discovered that oysters were food. How did they get the idea that oysters could be eaten? From looking at one? Creative people are known for looking at the same thing as others and seeing different possibilities.
Watch these two videos about some very interesting ideas for sculptures. How do you think the artist generated these ideas?
