22 Great ideas come from many

krishans
Creativity in the Workplace
4 min readSep 14, 2020

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If you want to have good ideas you must have many ideas. Most of them will be wrong, and what you have to learn is which ones to throw away. -Linus Pauling

One of the key principles that creative people live by is to generate many ideas in order to find really good ideas. They may generate over 50 different ideas for most situations and much more than that in some cases.

When I first acquired a decent camera, an expert photographer gave me a valuable tip that illustrates this principle. He told me the secret to being a good photographer is to take many pictures, but only show people the very best ones, which are very few. Even after a couple of decades of trying to master photography, I still take hundreds of photos for every photograph that I would judge as good and worth displaying. Digital cameras have now made this much easier to do.

Source: copywriter.giorgiotave.it

When you take photos with your camera, how many photos do you take of one scene? And from that pool of photos, how many do you show to anyone?

Developing the valuable ideas that will help you solve a problem and/or help you be successful follows the same principle. If you have been tasked to develop a new product, service or solution to a problem, you may need to generate 100 or more ideas before you find the one idea that…

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krishans
Creativity in the Workplace

🦄 Co-Founder & Strategist, Market Grade 👨‍🏫 Instructor, University of Calgary & Mount Royal University 🔮 predicting the future by creating it ➤ krishans.ca