Why Does Andrew Tate Sell a $49 Course?
A masterclass in monetizing attention
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Andrew Tate needs no introduction.
Over the last 5 years, he’s been at the top of his game — creating buzz-worthy attention on the internet.
Just like the Kardashians, Tate has grown a cult following of millions of fans all over the world with his macho-style misogynistic content.
On Twitter alone, he’s amassed over 9 million followers.
Like every other savvy content creator on the internet, Tate knows that attention is currency.
And he’s monetized this attention in several ways.
Let’s look at his business model and how he makes money.
How does he market his products?
Andrew Tate began his career as a professional kickboxer in 2005, winning several kickboxing titles in the late 2000s and early 2010s.
Then in 2016, he appeared on the British reality series Big Brother but was kicked off for rape allegations.
From there, he moved to Romania and began operating a webcam model business.
