Mark Your Calendars: Best Upcoming Events February 22, 2021 — February 26, 2021
Y’all I’m sorry, but I still don’t have a clever winter related joke for you. But what I do have is A LOT of events for you — the Salesforce ecosystem is popping this week! I picked 7 of my favorites, but there were easily a dozen more. So sit back, open up your calendars and let’s get planning!
The biggest event of the week is starting us off nice and definitely early on Monday morning! This event is Partnerforce and it’s starting at 8am (PST) on the 22nd. This is a 2 day event filled with loads of 30 minute sessions! Monday is now expected to be a bit shorter than Tuesday, as it will only have keynote speeches, rather than sessions. Tuesday will start even earlier at 7am (PST) and go into the mid-afternoon. For more information you can head to our Youtube channel where I talked a bit more about what to expect from Partnerforce and stay tuned for Chris Stegall and my review video of the event!
If you aren’t a Partner and/or have no interest in interacting with other Partners, Salesforce still has an event for you on Tuesday! At 11am (PST) Benefitfoucus and United Site Services are joining Salesforce in 6 Global Trends From The New State of Service. After interviewing 7,000 service professionals across 33 countries, Salesforce was able to find 6 trends and how this data is impacting the service industry. You’ll see how customer service is breaking down silos and transforming the customer experience.
As you know, some of the Salesforce events are here to sell you their products. But what if you are a business with a small budget and can’t afford all of the clouds? Well on Wednesday, February 24th at 11am (PST) 3 Foolproof Marketing Strategies That Work on a Limited Budget is here to help you. Salesforce’s department of Small Business Demand Generation will help you put together a strategy to have high impact campaigns on your budget and the importance of understanding and reporting your money designated for marketing. Not only will you get the 3 strategies, but also formulas to calculate marketing ROI and preview examples of previous useful campaigns.
Then at 4pm (PST) the San Francisco, CA Salesforce Marketer (Pardot) group is hosting B2B Marketing/ Pardot User Group Virtual Happy Hour. They are here to discuss everything marketing and want to help you with any questions or issues you may have. If you are interested in attending, make sure to RSVP and grab a drink!
Next at 4:30pm (MST) Financial Health Questions for Women is being hosted by the Salesforce Women in Tech group from Phoenix, AZ. The group is sponsoring a guest speaker from Edward Jones to talk about basic financial topics from a women’s point of view. Additionally, she will talk about a topic or two that has been selected from the group, so follow the link in order to fill out that form. Also, you can download a copy of the Women’s Seminar workbook, so make sure to register!
If you own a physical store and need to step up your digital experience then consider attending this next event! How to View Inventory Across Your Network and Fulfill from Anywhere with Salesforce Order Management is taking place on Thursday, February 25th at 9am (PST). The whole process of the client ordering online, to then pick it up in the store a few hours later, particularly now with curbside pickup, has become the norm in the last year and you want to make sure to close the gap between that digital experience and the physical experience. In this webinar you will learn how to unlock experiences with Omnichannel Inventory, how to drive efficiency with Distributed Order Management, and create that customer experience with the buy button.
If Happy Hour isn’t your thing, well then the San Diego, CA Salesforce Nonprofit User group is having a Salesforce Virtual Coffee Meet Up at 9am (PST) on Thursday too! The purpose of this event is for some casual chat about your goals for the year and the new releases. It’s definitely a good way to start your morning right!
Recap
Last week the Portland, OR Nonprofit User group helped nonprofits build out their marketing technology roadmap for 2021 in the February 2021 Monthly Meeting! The Salesforce Marketing Team discussed the future of customer loyalty and how Loyalty Management Programs empowers businesses in areas such as growing relationships and increasing value in Reimage Customer Loyalty: From Points to Personalized Experience. The salary survey results were discussed from 2020 in Colorado Salary Survey Results & Demo of New Chrome Extension for Salesforce Admins, as well as a demo of a new Chrome extension that is supposed to make Admins lives a little easier. Did it make your lives easier? Inquiring minds would like to know.
The Women in Tech Portland, OR group hosted their first ever Office Hours to talk to you about any issue in your org or a design option for a particular solution. The Integrations Behind Connecting with Salesforce talked about various techniques about getting data out of Salesforce and how integration technologies can make the lives of Devs and Admins easier. In Top Surprises from Salesforce’s State of Commerce: Trends from nearly 1,400 commerce leaders and 1 billion customers is going to help you understand the impact of the digital transformation that occurred and covered topics like shifts in B2B and B2C engagement, how sales roles have changed, consumer insights, and the emergence of the hybrid model in B2B commerce. Lastly, if you had any interest in flows and needed some help, the Los Angeles, CA Nonprofit User group hosted Get into the Flow with Salesforce Flows. Tweet us @mkpartners and let us know what your favorite event was!
Also, make sure to tweet us if you think there are any events worth mentioning and what event you are excited about this upcoming week. And, as always, we will see you in the cloud.
