Control is all we need

Senior management and leaders within companies, organizations and governments involved in a crisis have learnt the hard way what happens when the unthinkable becomes reality.

An accident results in death or injury. A failed takeover causes the share price to drop. Toxic food, medicine or drinks lead to mass hysteria.

All attention focuses on the guilty party. Inevitable these crises are made public and are often exaggerated by the media.

Everyday organizations run the risk of being affected. Developing a proactive crisis plan in conjunction with a crisis communications plan is the key to surviving from all kind of threats. A proactive crisis plan and strategic crisis communications can lead to crisis control and control is all we need for the game.