Cros Partners with bitsCrunch to Safeguard Advertising NFT Assets on Metaverses
In the latest move, Cros, the advertising infrastructure for metaverses, entered into a strategic alliance with bitsCrunch.
As Metaverses continue to gain popularity, more and more brands are making their presence felt. The metaverse industry is expected to amount to $800 billion by 2024, tackling live events and ads. It is estimated that 25% of people will spend at least an hour in the metaverse by 2026. In fact, The Decentraland’s pieces of land, NFT tokens, and digital land plots are already making the headlines for generating sales of nearly $25 million. Although much is happening in metaverses, brands have no streamlined workflow to advertise themselves within this growing virtual world.
Cros is a one-of-its-kind advertising infrastructure for metaverses that aims to enable swift marketing and advertising in metaverses, allowing both the advertiser and publisher to execute campaigns effortlessly. The popularity of metaverses continues to follow an upward trend. Still, there is a lack of a reliable solid framework for advertising that brands could use to facilitate cross-organization collaboration. Cros bridges this widening gap by acting as a decentralized cross-organization collaboration platform based on blockchain smart contracts.
The platform will bring brands willing to advertise themselves on metaverses and publishers willing to publish ads on metaverses together, making way for an intuitive, automated, traceable, transparent, and systematic process. The platform will standardize advertising NFTs, and this is exactly how Cros’s partnership with Bitscrunch will prove fruitful.
bitsCrunch is a customer-centric company committed to providing a consistent experience for digital assets, NFTs. The company deals with security, decentralization, and volatility associated with NFTs using its AI-based analytical tools. bitsCrunch aims to preserve the sanity of the NFT industry by facilitating the adoption of NFTs for enhanced liquidity, building models to estimate the true value of NFTs, and tackling suspicious wash trading activities.
The strategic alliance between Cros and bitsCrunch will unite two pieces of a puzzle, making way for a reliable and transparent advertising platform for metaverses.
“Defining a traceable, secure, trustable, and accountable infrastructure and standards for advertising and consumer economy on metaverses lies at the core of Cros, and our association with bitsCrunch will add to the objectives of Cros effortlessly,” says Ajay Bhandari, the co-founder of Cros.
“bitsCrunch is dedicated to creating trust and transparency in the NFT ecosystem, and this partnership with Cros enables us to create a safe haven for NFT collectors and creators,” added Vijay Maharajan, the CEO of bitsCrunch.
About Cros
CROS is an advertising platform and protocol connecting metaverses with advertisers using blockchain smart contracts. CROS enables Metaverses to power Advertising and eCommerce. Connecting Metaverses with advertisers and users in an intuitive and decentralized process. Standardizing Advertising NFTs and powering immersive consumer economy across metaverses. Enabling Everyone to earn from advertising and unlocking new heights for the play and earn economy.
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