Product Update : Track, Analyse and Download!
For a social media manager, analysing your social performance is as important as managing your social accounts, if not more.
We always understood how important it is for Social Media Managers to look back at the numbers and evaluate how their social strategies are faring.
Having actual concrete numbers can go a long way in proving ROI on your social efforts to your superiors, while also letting you compare your current metrics to your benchmarks.
Which is why our Product Team has been hard at work improving Advanced Analytics on Crowdfire.
This blogpost will talk all about the latest additions to metrics, but if you want to get a detailed look into all the different metrics you can track, check out our last 2 blogposts.
Before we get to talking about the new metrics, let me announce the biggest and the most awaited Analytics feature we’ve worked on!
*drumrolls please*
Download your reports as a PDF!
Yep, that’s right. You can now go ahead and download analytics for both your Facebook page and Business Instagram Account as a PDF.
Just select the account and time period you want and download away!
Downloadable PDFs will make reporting a lot more easier for all social media managers out there!
Advanced Analytics for Facebook
We’ve broken down Advanced Analytics for Facebook further on Crowdfire, so that you get a more detailed understanding of all aspects of your Facebook page.
What are the new metrics you can track on Crowdfire for Facebook page?
👉GROWTH COMPASS — This is a direct comparison of Page Like to Page Unlikes during the selected time period.
👉PAGE LIKES BREAKDOWN — This is the breakdown of your Page Likes on the basis of Organic Likes and Paid Likes
👉AUDIENCE SOURCES — This is a breakdown of the number of Page likes from the most common places where people can like your Page
👉AUDIENCE TRAFFIC SOURCES — This shows the top referring external domains sending traffic to your Page
👉AUDIENCE GENDER — This shows the aggregated demographic data about the people who like your Page based gender information they provide in their user profiles.
👉AUDIENCE AGE — This shows the aggregated demographic data about the people who like your Page based on the age and gender information they provide in their user profiles
👉DEMOGRAPHICS LOCATIONS — This shows the aggregated Facebook location data, sorted by country (top 50), about the people who like your Page
👉ENGAGEMENT BREAKDOWN — This shows the total post reactions of a page
👉IMPRESSIONS TIMELINE — This shows the number of times any content from your Page or about your Page entered a person’s screen. This includes posts, check-ins, ads, social information from people who interact with your Page and more.
For Business Instagram Accounts
While we’ve not introduced any new metrics for Instagram directly, we’ve made the reports more beautiful and simplified for your eyes. In our Social Media Manager Sam’s words-
These reports aren’t just easier to digest, it’s easier to look at too!
Reporting and analysing won’t be boring anymore! If you don’t believe us, take a look for yourself!
Where can I access Advanced Analytics?
Just log into your Crowdfire account — tap on Analytics on the left hand side menu — Advanced
You can select the desired platform you want from the drop down at the top and viola!
Which plans are Advanced Analytics available on?
Crowdfire’s Advanced Analytics is available to all users on Plus, Premium and VIP plans, so go ahead and give it a spin!
Over to you
These detailed metrics will go a long way in helping you track, measure and analyse numbers for your Facebook page and Instagram Business Account, so that you have a crystal clear picture of your performance!
Go ahead and give it a spin right away!
