Social Media Updates this week [Aug 1 — Aug 6, 2021]
Stay on top of Social Media news
Published in
3 min readAug 6, 2021
What happened on Social Media this week 👇
- Added new sign-in options via Apple and Google ID
- Announced new partnerships with Reuters and AP to improve information accuracy in trend listings.
- Is testing new sensitive content appeals process as it continues to refine its detection efforts.
- Added new co-hosting option for audio spaces.
- Is hosting first-ever paid film premiere.
- Has shut down project analyzing the impact of misinformation in political ads on the platform.
- Acquired tutorial video app Jumprope as it looks to expand its creator tools.
- Updated ‘people you may know’ recommendations to help maximize connection opportunities.
TikTok
- Is looking to build ties with cybersecurity community by sponsoring the US cyber games.
- Announced new partnership with Publicis Groupe to facilitate expanded access to its commerce tools.
“As we’ve seen time and time again, the TikTok community has an incomparable ability to make products go viral — and sell out — almost instantaneously. By partnering with a global force in commerce and media like Publicis Groupe, we’re co-creating resources for brands that will help them better understand and take advantage of the incredible momentum around commerce that’s been building on TikTok.” — Khartoon Weiss, Head of Global Agency and Accounts, TikTok
- Is testing ‘TikTok stories’ as it looks to expand creative options in the app.
Clubhouse
- Is seeing significant increase in usage and has announced changes to notifications and club admin roles.
YouTube
- Launched payments of up to $10k per month for top performing shorts video clips.
- Added disappearing images and videos in chats.
That’s all folks!
Please leave kind comments on anything I might have missed.
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