Is it possible to publish information about your crypto project in the media for free?

We answer — of course, it is.

We would give you an example: the screenshots contain texts about Gdigit project (GLDS), published as a result of a newsletter made by our specialists.

However, it is not enough to write a text and attache a file to an email, clicking the “send” button. In order to interest the media, you need to follow a few simple conditions:

1) Informational occasion. The text must contain some news component that will make your text news (in the case of Gdigit — this is the news about the launch of IEO on the P2PB2B platform);

2) Regional media are much more willing to take materials for publication. If your text has a certain “geo-binding” (Gdigit is one of the first Kazakh crypto-projects) — make an emphasis on this;

3) Use the general news background. For example, texts and news about coronavirus, self-isolation, quarantine, and related problems are currently trending. We did not become attached to the negative in the case of Gdigit (this is a conscious decision), but based on the experience of our other clients, we can say that the media publish texts on this topic very willingly;

4) Be prepared to finalize or completely change your material — the media do not like non-unique texts, and sometimes may offer you participation in the selection, provided that you give a high-quality comment. Do not refuse.

5) Do not filter out small media — accept the fact that Forbes is unlikely to immediately publish a text about you if you are unknown and your project is not unique. At the same time, small media create a so-called “white noise” — the general information background of the project.

As you can see, everything is quite simple!
If you have any questions — we are always ready to answer them!