Why I took on the Consentium project

As written by Jeremy Khoo, 20 Apr 2018 that can be viewed here!

Reasons for Consentium to exist from a marketing perspective

The Consentium Mandate

Consentium strives to become the one platform for communities to interact and conduct its activities. Having seen the app flow and beta from the team, I’m convinced about the core functionalities and stickiness to compete with the top-tier apps out there.

The ability to monetise the creation of groups in Consentium seals the deal for me. When community leaders can see how they are rewarded for building their groups, it becomes fairly straight forward to make the jump. This will in turn form a new cycle of network effects where users too have to migrate.

To top it off, Consentium has signed on an expert in the area of growth, Ekaterina Skorobogatova, previously from Whatsapp and Facebook to strategise and advise on high-growth plans for the app.

Technology

From its multi-currency wallets to chat encryption tools, security and scalability are being addressed from day one. The team has employed a strong development team in Vietnam with a proven technology architect.

The solution will also likely develop into a protocol for platforms and networks to employ chat functions. The Consentium team is already in discussions with exchanges and content sites.

A personal view on Community

As a founder of several businesses with communities, I can immediately see a need to leverage on this app to monetise and bring about authentic content marketing to our groups.

I am looking to exploit on first mover advantages in being the early adopter of this platform. Although there are risks associated with platforms at an early stage, I’m confident that the current team has the expertise and tenacity to pull off a successful deployment and growth strategy.