Building Sustainable Crypto Communities to Support your Blockchain Project
Online customer communities can have a significant impact on key business performance indicators and are fast becoming a key tool in the management of customer relationships because they boost operational efficiency, revenue generation, and customer satisfaction. Your company’s online community is an extension of your product’s strategy and for customers to engage with your brand online you need to provide them with value. Your community building strategy should therefore include useful information and genuine discussions to help your community base with the buying-in process.
Building your customer community strategy around assisting all of the stakeholders in your ecosystem to achieve their goals starts with defining your vision. It is important for companies to set a strategic vision so that a roadmap to the attainment of your objectives and goals can be put in place. Some of the important questions to ask when thinking about community building include:
- What topics will you cover?
- What audience will you cater to?
- What are your ROI objectives?
At CryptoProfile, we help you find answers to these questions by helping your blockchain business create a vision or mission statement for your community. Through our community building initiatives we can help your project:
- Cut down on service and support time
- Generate leads and direct sales
- Invite user feedback and spend less money on testing
- Build brand awareness and loyalty
- Produce user-generated content
- Drive traffic
- Create brand champions or advocates for your company’s service or products
Our team helps you plan and onboard the best crypto community managers in the space. It is also important to understand what to expect and how to nurture and grow your community hence we make a coordinated effort to solve problems or address any challenges through collaborating closely wherever necessary with executives, strategists and other decision makers in your team. Some of the most crucial aspects of your community building activities that we can help with include making sure your business is easy to find since it is very difficult to grow your social media community or spread the word about your product unless customers can easily connect with your enterprise or relate to the problems and solutions that your project brings.
We use a number of different tools and strategies to implement a successful community building plan such as making certain that your brand is accessible to customers and potential adopters of your technology or users of your cryptocurrency. One of the first steps in the implementation phase will be to create the groups on the desired channels such as Telegram or Reddit. It is just as important to select the most effective community platform for your project which is why knowing your potential user base cannot be understated. To create a strong social media community and captivate audiences, good communication is vital.
CryptoProfile has versatile writers and content producers but most importantly experts in blockchain who can help you set the right tone and build a loyal community online. Through the use of social media platforms, crypto companies can effectively build engaging communities. We utilize social media not just to directly promote your products, but to interact with your customers and learn what their key pain points are. If you want more results from your marketing, you need to do your best to solve problems for your customers that is why working with an experienced team from CryptoProfile can help your business achieve success through building trust in the community and helping your followers with issues unique to them.
A good technique to use to captivate and engage online communities is promoting user-generated content on your social media channels, giving value to the community in the form of progress updates, and other project related insights. Our experienced team can help motivate the members of your community to share their own content and spark engaging conversations on your social profiles.
Our team can assist with building communities and marketing your services across crypto-oriented platforms such as:
· BitcoinTalk
· Telegram
· Steemit
· LinkedIn
Finally, as a company that wishes to adapt and be responsive, listening to your audiences is imperative. We can create Q&A content that lays the foundation for understanding what your community needs before implementing new initiatives based on their requests. Putting followers’ needs at the centre of your social media strategy and actively listening to their feedback to build further engagement is what the CryptoProfile can help you achieve.
