PinnedLuis Marcelo MendesAre We There Yet? Not really. Maybe halfway, at the best case scenarioA new data set shows that most of our museums are not ready for the new definition. Check the results of the 3rd Museums and Branding…Sep 15, 2022Sep 15, 2022
Luis Marcelo MendesDo you [really] know your mission?Museums, we have a mission problem. Maybe plain language can help fix it.Oct 28, 2022Oct 28, 2022
Luis Marcelo MendesWhy don’t you visit me?A closer look at being largely unknown and some of the most admired museum brands in the world.Oct 7, 20222Oct 7, 20222
Luis Marcelo MendesFrom making bananas to maintaining the status quoWe offered an open space for museum professionals to share their expectations with the museum sector. Here is what they said.Aug 14, 2022Aug 14, 2022