The Hidden Menace of Infobesity: How it Impairs Your Decision Making

Savan Vyas
Curateit
Published in
6 min readMar 15, 2023

By 2025, it is projected that the world will generate, acquire, replicate, or consume approximately 181 zettabytes of data, which is equivalent to 181 sextillion bytes. This enormous amount of data is easily accessible by almost anyone on the internet, which can pose a significant problem if one is not prepared to manage it.

Currently, knowledge workers are exhibiting signs of being overwhelmed by the data they need to locate, comprehend, and use as the regular basis for decision-making. This condition, known as infobesity, occurs when an individual consumes more information than their mind can process, resulting in a situation where more information leads to worse outcomes. With the increasing availability of information on the internet, infobesity is expected to become more prevalent, resulting in individuals being more inundated and less competent in making important decisions due to the increasing amount of time spent on reviewing reports, articles, and emails necessary for their work.

To overcome infobesity and improve mental energy, it is essential to comprehend its impact and take action to minimize its effects. The volume of data and information generated worldwide is not expected to decline anytime soon. Therefore, to continue thriving in the information age, it is critical to learn how to manage infobesity and emerge as a better leader and decision-maker.

What is infobesity?

Infobesity, also known as infoxication or information overload, refers to a state where individuals are inundated with data to the extent that it impairs their decision-making capabilities.

While having access to substantial amounts of data has traditionally been viewed as beneficial for decision-making, the excess of information can be counterproductive. With the proliferation of data across all industries and sources, the amount of information that a single decision-maker needs to comprehend has exploded, requiring a considerable amount of time every day to manage it all.

The consequence of this state of affairs is decidedly negative.

Why infobesity is Such a Problem

The problem of infobesity is having a detrimental impact on the effectiveness of knowledge workers in performing their tasks. Infobesity has negative consequences, including stress and frustration caused by an ever-increasing list of materials to read, wasted time spent searching for previously accessed information, indecisiveness resulting from information digital overload, and poor retention of information due to insufficient time to process it.

With the rise of online work, this issue is becoming more widespread. In 2020 and 2022, OpenText conducted surveys to assess how people were dealing with information overload. The results showed that in 2020, only 31% of respondents found information overload to be stressful in their jobs, but this figure increased to 80% in 2022.

Infobesity not only affects individual workers but also has devastating effects on a Company Culture, company’s productivity and efficiency. It makes it almost impossible for marketing teams to achieve their goals or manage their workload effectively. Fortunately, there are solutions for infobesity that can be implemented at both the individual and company-wide levels.

The Consequences of Infobesity: Understanding the Negative Impact of Information Overload

Infobesity has emerged as a widespread problem that undermines the ability of knowledge workers to perform their duties effectively. The adverse consequences of infobesity include:

  • Increased stress and frustration due to the expanding backlog of information to read.
  • Wasted time searching for previously accessed information.
  • Indecisiveness resulting from the overabundance of data.
  • Poor retention of data since there is insufficient time to process what has been read.

This issue is becoming more prevalent as more people work online. OpenText conducted surveys in 2020 and 2022 to gauge how individuals were coping with information overload. In 2020, only 31% of respondents indicated that cognitive overload contributed to job stress, but this number surged to 80% in 2022.

Infobesity not only hinders individual productivity but also has a catastrophic impact on organizational productivity and efficiency, making it exceedingly difficult for successful teams to achieve their objectives or manage their workloads. Fortunately, there are solutions for infobesity at both the individual and organizational levels.

Strategies for Overcoming Infobesity: How to Tackle Information Overload

With a better understanding of the negative effects of infobesity, it is evident that accepting it without resistance is not an option. Fortunately, several practical measures can be taken to combat and surmount this problem.

Reducing Information Overload: Strategies for Limiting the Data You Consume

The top priority in combating infobesity is to ensure that you are only dealing with the data that is most essential to your work. To achieve this, begin by creating a list of all the information and sources that you access or consume over a couple of days. Then, identify and eliminate anything that does not significantly contribute to your ability to perform your job effectively.

Here are some useful tips to help you with this process:

  • Clean up your inbox by marking unwanted company emails as spam, politely declining unnecessary emails from colleagues, and unsubscribing from Company Newsletters that you no longer read.
  • Mute or exit Slack channels that you do not actively participate in or follow.
  • Develop a list of reputable resources and publications that you will regularly review to stay up to date with the latest trends in your industry.

Block off time for specific tasks

Allocate dedicated time slots in your daily schedule to tackle tasks that contribute to infobesity. For example, you can reserve 30 minutes every morning to read industry-related publications or set aside an hour after lunch to handle your inbox.

By scheduling your day this way, you can:

  • Set clear time limits for research, which helps you avoid unproductive tangents.
  • Minimize context switching, allowing you to work more effectively.
  • Establish deadlines that encourage prompt decision-making.
  • Prevent interruptions to your workflow, as that block of time is devoted entirely to the task at hand.

Establish systems to facilitate better management of knowledge.

Managing information effectively can be challenging, especially when your work and files are scattered across various devices, programs, and locations. This makes it difficult to not only remember what you’re looking for but also where to find it. To minimize this, it’s important to limit the number of data silos you need to access each day.

Here are some ways to consolidate your data:

  • Use an email client that can house all your email addresses in one place.
  • Invest in multi-purpose systems that can accommodate different types of data in a unified location.
  • Encourage your colleagues to use a single medium for messaging, whether it’s Slack, Teams, or email.

Maximize Your Knowledge Organization with Personal Knowledge Management Tool

Curateit is a personal knowledge management tool that can help individuals and organizations to organize their knowledge, ideas, and information effectively. It offers features such as note-taking, bookmarking, and content curation, which can streamline the process of collecting, categorizing, and retrieving information.

One of the ways in which Curateit maximizes knowledge organization is by allowing users to create their own customized knowledge management system. Users can create categories, tags, and folders to organize their information in a way that makes sense to them. This makes it easier to find and access specific information when needed.

Curateit also offers a bookmarking feature that allows users to save web pages, articles, and other online content with a single click. This eliminates the need to manually copy and paste links, which can be time-consuming and prone to errors. The bookmarking feature also allows users to add notes and tags to each bookmark, making it easier to categorize and search for specific information later.

Another way in which Curateit maximizes knowledge organization is by offering a powerful search function that can quickly retrieve relevant information from within the user’s collection. Users can search by keyword, tag, or category, and the tool will return a list of results that match the search criteria.

Curateit also allows users to collaborate on knowledge management projects. Users can share folders, bookmarks, and notes with colleagues or team members, allowing for more efficient information sharing and collaboration.

Overall, Curateit offers a comprehensive set of features that can help individuals and organizations to maximize their knowledge organization and productivity. Its customizable system, bookmarking feature, powerful search function, and collaboration capabilities make it a valuable tool for anyone looking to streamline their knowledge management process.

Currently launched to beta users so join waitlist using the link here. https://link.curateit.com/betawaitlist

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Savan Vyas
Curateit

Savan Vyas is the Head of Product at Writesonic and Founder of Curateit. I am passionate about exploring, understanding, building and sharing tools with all