Sweet Escape Skin Care Branding

Sweet Escape Skin Care is a beauty shop in Oklahoma City, founded by Sara Taylor. She commissioned me to create for her a logo and website that she can control the content directly from her phone.

The logos themselves were easy enough. The two typefaces used to create the logo are Vigneta and Fontin.

For the website, I set up a Tumblr blog and used a custom domain redirect. That way, she could use the native Tumblr app on her phone to create and upload any photos, announcements, promotions, or other content.


All other social media pages are managed by Sara, and she has seen a significant increase in response since her website went live in 2015.