7 Questions With… Alan Goh, CEO of ndrmedical.com
This entrepreneurial interview of high potential entrepreneurial talent and startups is done by CusJo in collaboration with NTUitive which is Nanyang Technological University’s innovation and enterprise company. NTUitive supports the University’s mission to develop an innovative ecosystem to encourage innovation, foster entrepreneurship and facilitate the commercialisation of research. If you feel you are a high potential startup and would like to share your story with the world contact us to express your interest.
How would you describe who you are, what you do, as well as what your organisation does?
I’m the CEO of the company and I manage the corporate direction and product strategy. My organisation develops surgical robotics for Hospitals.
How did you end up doing what you are presently doing, what are the problems you set out to solve and what are some of the solutions you are providing as a result of that?
We chanced upon a medical specialist with a unique problem statement and the founding members decided to embark on the journey to develop a solution. The problem revolves around inaccurate access and targeting within the human body and over exposure to radiation in the operating theatre. We’ve built a robotic system for automation to help in reduce radiation exposure while ensuring higher level of precision.
What makes these solutions so valuable and how are you attempting to further innovate on them?
We automate part of the surgical procedure so the doctors can focus on the safety aspect of the surgery instead.
What is your take on your industry over the next 3 years and how are you planning to capitalise on what you see happening?
While some other industry has an unknown future, the medical industry is ever growing due to aging population in the world and an increasing demand for higher standard of medical care arising from more affluent patients.
If individuals or organisations would like to seek you out to collaborate, what sort of collaborations would you be welcoming of?
Partnership, investment, distribution is something we are currently keen on exploring.
You’ve obviously set out to succeed in your endeavour, what would be some of your genuine measures of success outside, of just monetary gain?
Hospital adoption of the system, knowing that the product development has been accepted by the medical community and the product is helping mankind to advance standard of care in surgery.
What in the world today excites you and makes you hopeful of a better future?
The responses from the user excites me, knowing that we are really doing them a big favour by developing this system. It also creates a deeper sense of responsibility knowing that surgery has been performed in a traditional way to ensure safety because of regulatory hurdles.
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