Sanmi GBHow the Apple iPhone blew my mind for the 100th time — A customer experience lessonI spent the last 2 months thinking about a phone upgrade. My Vodafone mobile contract and my iPhone 11 had served me diligently for 2…5 min read·May 28, 2022----
Sanmi GBWhat I learnt from a Luxury 5-Star Hotel that will blow your mindThere are many things that make a 5-star hotel a ‘5-star’ hotel. You know when you’re in one! And it’s not just about the high standards of…4 min read·May 24, 2022--1--1
Sanmi GBWhy you should stop using so many business tools — The COUNTER-PRODUCTIVE effectThe average small business uses anything from 5–10 web apps to manage their core business activities.6 min read·May 15, 2022--3--3
Sanmi GBBridging the gap between your Customer Expectations & ExperienceThe gap needs closing. On average, there is still a gap between what the customer expects and the actual experience they get from brands…3 min read·Dec 12, 2021--1--1
