Five Top Reasons To Take Photography Seriously

Cyclers Studio
Cyclers Studio
5 min readJul 12, 2022

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Have you ever wondered about the essence of photography? Funnily enough, many only consider photography when there’s a celebration around the corner or to update their social media pages. Aside from special celebrations and keeping your followers updated with different pictures of you and your fun activities, there are other top reasons to take photography seriously. Understanding this will help you maximize its potential.

Importance of photography

The importance of photography is too many to mention. However, the five importance of photography listed below will broaden your scope of photography.

  1. It helps to preserve your special moments

Photography is an amazing means of documenting your special moments. Most of your special moments might never come back in a lifetime but documenting those helps to keep the memories fresh even for many years to come. It also makes it easy to get others to share in your joy and give them a feel as though they were there in real-time.

Wedding Photography

This isn’t limited to just birthdays and anniversaries, but also matriculation, graduation, induction, presentations, opening ceremonies, engagements, baby showers, and more.

Having photographs of your children for the different phases of their lives is priceless and your children will forever appreciate you for that.

Baby shoot | Motherhood

Furthermore, you can also create special moments and document them e.g. fix a family hang-out, timeout with friends, take your staff for a great time, organize a reunion, and more.

Friends Hangout

2. Photography boosts your perception

Red Carpet Photography

Photography is an easy way for people to meet you before they meet you in person. Many influencers have never met their fans before, yet their followers can easily identify them amidst others via their pictures. The kind of pictures you post and the quality help people to form a perception of your kind of person which may or may not be true. So if you desire to be perceived in a certain way, having good pictures that depict that style is a vital tool to make people form that perception of you. People can judge if you’re a serious-minded person, a joker, or unintentional by what you put out there.

For personal and corporate branding, photography is critical. If you have an existing business or brand, have a second look at photography.

3. Source of income

There are different ways to make money from photography. Aside from learning photography and practising, you could sell your pictures online. Take different shots that depict different things and moods and upload them to the sites like Getty Images, Shutter stock, Alamy, and the likes. People will pay to access them for their content and the likes. This is a sweet way to earn a passive income without interrupting your other sources of income. You can upload as many quality pictures as possible. Another way to make money from photography is to liaise with existing studios to rent their studio space to do your shoots if you know how to or get clients for them in exchange for a percentage. This is an interesting way to earn without having to go through the stress of getting a studio or equipment. You can contact us to rent our space and for other business deals.

4. Get more reach on social media/websites

Social media algorithms favour content with quality and compelling images over those without images. Taking good pictures to add to your content or social media, blogs and website is a no-fail strategy to make your post get more reach. The more reach you get, the better for you especially as a business owner or online entrepreneur. More visibility increases your chances of increasing your revenue. See more on how to boost your post engagement here.

Book your photography session now.

5. Marketing

Photography is a fast-selling marketing strategy in E-commerce, drop shipping, mini-importation, and other business models. You can generate sales by displaying pictures of your products. JUMIA and Jiji do this a lot.

Even in the corporate space, people have gotten new speaking engagements and deals because they posted pictures of their previous performances. Having a professional photographer on standby cannot be overemphasised whenever you have a presentation or workshop. The photographs will make more people contact you for similar gigs. Having pictures of yourself as a business owner or of you performing your skills is a strategy that works. More so, pictures of your products can be a great selling point for your brand if used properly. Subsequently, I will share some tips on practical ways to boost your sales via photography.

Brand Photography

Let me know which of the five top reasons to take photography seriously you would like to focus on. Meanwhile, for a quality photoshoot, either indoor or outdoor, you can get exceptional results with Cyclers Studio.

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Cyclers Studio
Cyclers Studio

Cyclers Studio is a Multimedia power house for all things photos, videos, event coverage, skirts, news and social media management.