10 Reasons why DeFi and Blockchain Startups should use Telegram
Bitcoin’s white paper turned 12 on November 1st, propelling the development of decentralization and emergence of the Blockchain industry.
Hundreds of startups embarked on a journey to disrupt industries: finance, real estate, logistics, medicine, supply chain, trade, and dozens of others.
Of course, just like any idea that needs traction, it all starts with the development of a tribe, or a group of people united under their belief in a common idea.
The idea is beautifully and professionally described by Seth Godin in his book “The Tribe we lead”.
This community’s faith is usually the unshakable force that aids pragmatic application, and to foster this kind of engagement Telegram has become a useful tool for Blockchain and later DeFi startups to utilize.
Below are 10 reasons why DeFi, Crypto and Blockchain startups should use Telegram as one of their Strategic platforms to provide value to the most important aspect of their business — Community.
1. Bots
Telegram bots help improve user experience by integrating automated FAQs, tailored airdrops, links to exchanges, blogs, and dozens of other features that make answering client inquiries much more efficient. With the time saved, companies can instead focus on providing valuable service to the community.
2. Privacy Centric
Users can interact with one another by simply knowing each other’s user IDs. This is in contrast to other applications where an exchange of phone numbers might be needed, allowing for a more privacy-centric user experience.
3. Channels
Channels are obviously essential components of Telegram and can easily be embedded within a Menu. The creator/moderator of a channel can add, remove, and restrict users.
Additionally, the group member limit to each channel stands at a whopping 200,000 members. This allows companies to easily engage and connect with a large audience, a feature that works wonders for engagement.
4. Blogging / Newsletter
Telegram represents an easy way for companies to launch their own company blog/newsletter. For example, Cointelegraph, one of the most successful media outlets, shares the latest info, analysis, and insights about cryptocurrency on their Telegram page. Through Telegram, the blog is mobile-friendly, well branded, and a go-to source for accessing information.
This accessibility is why Telegram has replaced Mailchimp or other email newsletter applications and remains a mobile-friendly newsletter option for crypto enthusiasts.
5. Encryption Powered
Encryption is at the core of everything on Telegram. This means all data is automatically converted into code and will require explicit authorization to access. This is why Telegram is able to provide secure communication, secret chat groups, and self-destructive messages — quite eye-catching from both user and business perspectives.
6. Multi-platform Support
With Telegram, messages are available to access from multiple devices at the same time. Whether it’s at the office or right at home, Telegram then guarantees that users never have to miss out on the latest news ever again.
8. Easier CRM
Telegram can easily be integrated with various CRM-systems such as Integromat, Zoho, and amoCRM are among others. With Telegram then having a ready infrastructure for seamless use with these platforms, it’ll be easy for any organization to have a bird’s-eye view of engagement.
9. Ads Free
With Telegram, there are no ads or hidden subscriptions. Beyond just convenience, an ads-free user experience is simply that much more enjoyable.
10. Open Source
Finally, Telegram has an open API and source code free for everyone. Thus, users will be free to inspect, modify, and enhance the code on their own channels, allowing for a more personalized user experience.
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