Four emerging AI trends publishers and content creators need to know
As developments in Generative AI hot up, here’s what’s trending
The speed of change in artificial intelligence can feel overwhelming — especially for media professionals who are already navigating continued economic uncertainty, shifting audience habits, and platform disruption.
However, ignoring AI is not an option, as developments rapidly reshape how journalism is produced, distributed, and consumed. These aren’t abstract trends — they have real implications for editorial workflows, trust in content, business models, and audience engagement.
In my latest article for Digital Content Next, I unpack four key trends that media leaders should be watching closely.
Within this, I also highlight examples of how organizations like Politico, The New York Times, and regional outlets are adapting to this technological shift.
As AI continues to inform and redefine media strategies, these technologies are impacting both the editorial and business sides of the media.
🔗 Find out more: Read the full article here: “Four AI Trends — and Why They Matter to Media Businesses”
Damian Radcliffe is the Carolyn S. Chambers Professor in Journalism at the University of Oregon. He is an experienced analyst, educator, journalist, and researcher who has worked in editorial, research, teaching, and policy positions for the past three decades in the UK, Middle East, and the USA.
