The Growth in Digital and Diversification: WAN-IFRA World Press Trends 2021–22
Shifts in ad spend, moves away from advertising, and print’s continued relevance
Published in
16 min readOct 25, 2022
In this segment, we examine the revenue focus of publishers and how this is changing. Our data underscores the growth of digital revenues, the resilience of print, and identifies some of the ways…