Year in Review: Everything I wrote about media business and revenue models in 2019

The 2 x research reports, 10 articles and 10 monthly media trend + stats round-ups I wrote for What’s New In Publishing this year.

Damian Radcliffe
Dec 16, 2019 · 5 min read
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How can media organizations attract more revenue?

This is the second part of a series bringing together all of my work from the past year. You can see Part One, the four new research reports I dropped in 2019, here.

I’ll share additional updates in the coming days related to my output on changing journalistic practice (including local media,) media trends, digital/tech in the Middle East, as well as the podcasts I hosted.

Revenue Models and Ideas

Alongside the two full reports that I published this year — 50 Ways To Make Media Pay and The Publisher’s Guide to eCommerce — I also published a number of other articles in this space.

Deeper dives into eCommerce

Following on from my recent report on the subject, which identified 10 key strategic considerations for media companies moving into the eCommerce arena, I also examined how specific organizations are embracing this space.

Media Trends

I write a monthly column for What’s New in Publishing, highlighting market and research data, and its implications for business and revenue models. Sometimes what this means for media businesses is explicitly spelt out. On other occasions, I leave it so to the reader can determine the implications themselves (especially when it’s pretty obvious!).

Reports

50 Ways To Make Media Pay

Originally published by What’s New in Publishing (WNiP) and sponsored by Sovrn, this report is divided into six chapters exploring the main revenue drivers for publishers: paywalls, subscriptions, advertising, ad-free models, events, and eCommerce. It finishes with a look at the new emerging methods that publishers are beginning to use and experiment with successfully.

This case study driven report has had over 1,000 registered downloads (email address required) on the WNiP site alone, and it was translated into Spanish by Andres D’Alessandro, the executive director of the national media association of Argentina (newspapers and websites).

The Publisher’s Guide to eCommerce

Selling products related to publisher activities is nothing new. But over recent years, the breadth, range, and scope of eCommerce opportunities available to publishers has expanded greatly.

This report, which was published at the end of October 2019, looks in-depth at those publishers harnessing eCommerce to great effect, including BuzzFeed, POPSUGAR, Marie Claire UK, Dennis Publishing, Future Publishing, Culture Trip, Associated Media Publishing, and more.

Damian Radcliffe is the Carolyn S. Chambers Professor in Journalism, a Professor of Practice, and an affiliate of the Department for Middle East and North Africa Studies (MENA), at the University of Oregon. Alongside holding the Chambers Chair at the School of Journalism and Communication (SOJC), he is also a Fellow of the Tow Center for Digital Journalism at Columbia University, an Honorary Research Fellow at Cardiff University’s School of Journalism, Media and Culture Studies, and a fellow of the Royal Society for the Encouragement of Arts, Manufactures and Commerce (RSA).

An experienced digital analyst, consultant, journalist, and researcher, Damian has worked in editorial, research, policy, and teaching positions for the past two decades in the UK, Middle East, and USA. This includes roles in all media sectors (commercial, public, government, regulatory, academic, and nonprofit/civil society) and all platforms (print, digital, TV and radio).

Damian continues to be an active journalist, writing monthly columns for ZDNet (CBS Interactive) and What’s New in Publishing, and frequently appearing in journalism.co.uk. He writes about digital trends, social media, technology, the business of media, and the evolution of journalism.

Follow him on Twitter @damianradclife

Damian Radcliffe

Research, analysis, teaching materials and journalistic…

Damian Radcliffe

Written by

Chambers Professor in Journalism @uoregon | Fellow @TowCenter @CardiffJomec @theRSAorg | Write @wnip @ZDNet | Host Demystifying Media podcast https://itunes.app

Damian Radcliffe

Research, analysis, teaching materials and journalistic output by the Carolyn S. Chambers Professor of Journalism at the University of Oregon

Damian Radcliffe

Written by

Chambers Professor in Journalism @uoregon | Fellow @TowCenter @CardiffJomec @theRSAorg | Write @wnip @ZDNet | Host Demystifying Media podcast https://itunes.app

Damian Radcliffe

Research, analysis, teaching materials and journalistic output by the Carolyn S. Chambers Professor of Journalism at the University of Oregon

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