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Marketing Communications Digest

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Daniel Rosehill
Authenticity And Projecting Your Ideal Brand Image: They Don’t Have To Be Conflicting ObjectivesControversial or unpopular opinions may turn off some of your readers. But they may also resonate with a hyper appreciative minority — and…
Jul 7, 2021
1
Jul 7, 2021
1
Daniel Rosehill
What Do Marketers Really Think About Salespeople?We work hand in hand. But do we get on?
Jul 4, 2021
Jul 4, 2021
Daniel Rosehill
Marketing Communications (MarCom): What We Actually Do Within Marketing TeamsThere are career guide descriptions of what marketing communications professionals do. But here’s how I’ve experienced it, running the…
Jun 28, 2021
Jun 28, 2021
Daniel Rosehill
Inbound Marketing —4 Reasons It Rocks For Small BusinessesInbound marketing can help any team. But the benefits for small businesses are particularly noteworthy.
Jun 27, 2021
Jun 27, 2021
Daniel Rosehill
The Unusual Tactic I’m Using to Attract High-Intent Inbound LeadsFor the past few years, I’ve been using and experimenting with a strange tactic for driving high-intent leads to my writing business.
Jan 19, 2020
Jan 19, 2020
Daniel Rosehill
The Connection Between Inbound Marketing And AuthenticityAn argument in favor of amorphous free-flowing content creation and leveraging authenticity to create change
Apr 25, 2021
Apr 25, 2021
Daniel Rosehill
The Dangers of Chasing After Social Engagement MetricsIn a world drowning in data, we’re also swimming in noise. Are most social engagement metrics simply part of that?
Apr 26, 2021
Apr 26, 2021
Daniel Rosehill
The Ultimate Long Game, Content Marketing Demands Its Own Mindset TooWhen transitioning from outbound to inbound-led marketing, attitudes need to change as well
Apr 27, 2021
Apr 27, 2021
Daniel Rosehill
3 Very Cost-Effective Ways To Get PR Exposure As A StartupIf you want coverage without the five figure pricetag, these could be some options to explore
May 5, 2021
May 5, 2021
Daniel Rosehill
Need PR On A Budget? Here Are 3 PR Agency AlternativesFor lighter touch PR you can leverage these cheaper sources while still getting publicity
May 5, 2021
1
May 5, 2021
1

in Marketing Communications Digest

Authenticity And Projecting Your Ideal Brand Image: They Don’t Have To Be Conflicting Objectives

Controversial or unpopular opinions may turn off some of your readers. But they may also resonate with a hyper appreciative minority — and…

What Do Marketers Really Think About Salespeople?

We work hand in hand. But do we get on?

Marketing Communications (MarCom): What We Actually Do Within Marketing Teams

There are career guide descriptions of what marketing communications professionals do. But here’s how I’ve experienced it, running the…

Inbound Marketing —4 Reasons It Rocks For Small Businesses

Inbound marketing can help any team. But the benefits for small businesses are particularly noteworthy.

The Unusual Tactic I’m Using to Attract High-Intent Inbound Leads

For the past few years, I’ve been using and experimenting with a strange tactic for driving high-intent leads to my writing business.

The Connection Between Inbound Marketing And Authenticity

An argument in favor of amorphous free-flowing content creation and leveraging authenticity to create change

The Dangers of Chasing After Social Engagement Metrics

In a world drowning in data, we’re also swimming in noise. Are most social engagement metrics simply part of that?

The Ultimate Long Game, Content Marketing Demands Its Own Mindset Too

When transitioning from outbound to inbound-led marketing, attitudes need to change as well

3 Very Cost-Effective Ways To Get PR Exposure As A Startup

If you want coverage without the five figure pricetag, these could be some options to explore

Need PR On A Budget? Here Are 3 PR Agency Alternatives

For lighter touch PR you can leverage these cheaper sources while still getting publicity

Editors

Daniel Rosehill

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By Marketing Communications Digest