Bringing Innovations in Real Estate through Data and AI
The real estate industry is one of the most globally recognized sector across the world. Housing, retail, hospitality, and commercial are the four subsectors. The expansion of this industry is aided by the expansion of the corporate environment, which has increased demand for office space as well as urban and semi-urban accommodation.
There is a sudden downturn in the Real Estate Industry due to the covid. However, an unprecedented amount of fiscal and monetary stimulus from the govt. has boosted the real estate sector and helped it to stay afloat during the crisis. FDI in the sector stood at US$ 42.97 billion between April 2000 and September 2020. The post-covid scenario will be quite conducive for a fresh start in the realty sector with better intensity and vigour, than in the pre-covid era. There are opportunities and innovations brewing in the distressed space given the key players takes the necessary steps.
One such idea would be to deploy the power of AI and use alternative data. Alternative Data is reshaping the way organizations understand, operate, and use data. The data from non-traditional sources such as customer profiles, location, satellite imageries, social media, transactions, etc., would assist the market players to make data-driven business decisions.
Across industries, data-powered solutions increase performance by leveraging orthogonal data.By 2040, the Indian real estate market will grow to US$ 9.30 billion. The real estate sector in India is expected to reach a market size of US$ 1 trillion by 2030 and contribute 13% to the country’s GDP by 2025.
Indian real estate sector has witnessed high growth in recent times with rising demand for office as well as residential spaces.Institutional investment in the sector stood at US$ 712 million during the quarter ended March 2020. Real estate attracted around US$ 14 billion from foreign PE between 2015 and Q3 2019.
unMazer.ai team sat down with real-estate builders, advisors & other stakeholders, and zeroed on a few common issues:
- Affordable Housing for all.
- Identifying New Areas of Development.
- Predicting the behaviour of people who have interacted with a property.
- Hyper-targeting of Sales and Marketing.
- Keeping Up With the Technology Trends.
Solutions
The majority of the above-mentioned list could be addressed using Alternative Data. unMazer.ai helps businesses bypass these issues and provide meaningful signals from all the noise.
- Location Intelligence
- Offline Advertising
- Viability of Projects
- Predict Portfolio Behavior
- Competitors Analysis
Value Proposition
Smart decision-making for real estate for builders, institutional investors and managers has become the talk of the town.
Some of the impacts that we promise to our clients are around the viability of projects and location, offline advertising, portfolio behaviour etc.
To know more, one could access the real estate innovation primer that we have put together.
Few industries have access to such enormous amounts of consumer data as real estate. Every day, potential homebuyers and renters leave behind a plethora of online-offline breadcrumbs that can help stakeholders understand how they can make more forward-looking decisions.
This is where unMazer.ai comes into the picture. We are a SaaS-based data intelligence platform that enables key decisions for market players. Our AI technology provides decision-makers with the most comprehensive and economical insights from multiple sources such as social media, news/articles, locations, transactions and private proprietary data which are anonymized and meet high privacy standards.
Access the full report here. To know more, please visit unmazer.ai or write to us at sales@unmazer.ai or leave a comment.
