Exploring the Real World Use Cases of Datareum

Jorge Perez
Datareum
Published in
2 min readMay 17, 2018

Authentic, high quality data has become a powerful tool for different organizations to operate in today’s cut throat environment. The access to good data through ethical means is a widely demanded service, and Datareum a marketplace where individuals, IoT and smart devices owners can monetize on their data by selling to people and organizations that require this data, will make this a reality. The platform can be used in a number of data gathering situations:

Manufacturer Testing Label Designs.
A manufacturer, intending to launch a new brand, could gather feedback on design label through our platform:

● Uploading designs on Datareum.

● Creating a smart contract offer.

● Transferring DTN into the contract.

● Data sellers taking the label survey and earning DTN.

● Manufacturer closing survey and downloading data collected for analysis, making a better decision on which label design to run with the new brand.

Telecom Operator

A telecom organization needs to know about user satisfaction of its own and competitor’s services:

● Smart contract creation with specific geographical areas of users.

● Relevant users can accept, offer, and answer questionnaire.

● Smart contract releases payment to data sellers upon completion of questionnaire.

● Telecom operator acquires authentic and high quality data for analysis, based on age, gender, location, mobile signal strength etc.

● Data can be used to improve existing services for customer retention and new offers and services can be launched to attract more customers.

Food Services

A food delivery startup can use survey to find about eating habits of people, allowing it to design its menu for maximum sales:

● Defining smart contract with how much a data seller will be paid, geographical limit such as a town or city.

● Users accept offer and answer questions based on eating habits such as location, age, gender, type of food they eat, how many times a week they order a take out etc.

● Buyer begins analysis on data to define what menu should it develop.

The use cases for Datareum and the DTN token extend well beyond what is discussed here; the question is, how will it benefit your business, or everyday life?

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