Blockchain Is All Around You Now, You Just Don’t Know It

Joey Bertschler
DataSeries
Published in
3 min readOct 7, 2020

You missed the boat ⛵🏃Or did you?

Blockchain came into the scene after the 2008 financial crash. Now there were records that couldn’t be faked. The hype was huge.

Billions were invested, 80% were scammed. Of 5000+ active cryptos, only a few hundred are backed. 1/3 of those using Gold failed.

The interest peaked in 2017 almost reaching Pizza level.

Google Trends. Red = Pizza, Blue = Bitcoin

A Decade Passed. What Happened? Why Don’t We Hear Anything?

Actually, a lot is going on but the media has other things to do. Blockchain remains a niche topic. Only Bitcoin searches remain steady after the peak.

Google Trends 2008–2020
Google Trends “Blockchain” Jan 2008 to Sep 2020 & Google Trends “Blockchain” Jan 2017 to Sep 2020

Finance remains the biggest player in the blockchain space now in the 4th generation.

Many major corporations use and develop BC. It’s just not in the news.

Photo by Clifford Photography on Unsplash

For example, 80+ banks in Italy use blockchain, giant IoT syndicates in Singapore do so as well, and there are many App wallets for all kinds of purposes.

Blockchain — when used wisely — streamlines processes. Records, transactions, authentication in general, and even fully automated processes with self-executing contracts are possible.

Blockchain searches versus market movements — made in Vayu

The transfers of the Italian banks that used to take 1–2 months are now completed in 24 hours. Previously they had to send physical tapes. Regulations that apply to all other methods except BC stood in the way.

It’s Everywhere Now

The entry of Blockchain/Crypto can be compared to Apple’s hype when the first iPhone was released. While Apple remained in the spotlight ever since, Blockchain now resembles 7-eleven. Just like the convenience store chain, nobody really noticed how BC became part of their life and spread all over the place. Here are some recent examples:

  • Visa, Mastercard […]
    incorporated crypto/BC into services
  • Swiss banks
    now trading crypto
  • Tesla
    uses BC for Shanghai factory logistics
  • Data Science
    competition platforms with tens of thousands worth of dollars use it for the validation of competitors, data and AI models
  • Majors like Facebook, Amazon, Google, IBM, Microsoft […]
    On it early, never quit. Countless more including recruiters
  • Many chains offer hundreds of dollars for someone to host a witness-node on their computer. Unlike mining, this doesn’t require access to cheap electricity or technical knowledge and has brought many into the scene, but it’s not a get rich quick scheme either.

Conclusion

This doesn’t mean there is no news at all. The race between Facebook [Libra] and China [Digital Yuan] for example could go as far as to break and replace the United States’ monetary sovereignty. Not that we will care. Crypto is too unintuitive, far from mass-adoption, and when it is used it’s a background thing.

It’s the same as the internet. Everyone uses it, close to no one knows how exactly it works.

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Joey Bertschler
DataSeries

Data science, AI and data visualization with code and no-code tools.