Trump and Biden’s Gigantic Marketing Mistake — Market Mad House
President Donald J. Trump (R-Florida) and Joe Biden (D-Delaware) are making a gigantic marketing mistake by ignoring podcasting.
Both presidential candidates refuse to go on podcasts. Yet podcasting is one of the fastest-growing media segments.
The biggest standalone podcast platform Spotify (NYSE: SPOT) claimed to have 138 million subscribers and 299 million monthly active users worldwide on 30 June 2020. Meanwhile, America’s top interview podcast, The Joe Rogan Experience averaged 2.66 million…