Hidden Opportunities For Healthcare Industry Using Chatbot
The development and further refinement of artificial intelligence backed by access to a large pool of advanced data have optimized healthcare diagnosis, treatment and research. By 2025, it is expected that the chatbot market will be hitting the $1.23 billion USD mark. Today, smartphones are being transformed into full-time health management platforms with the help of AI algorithms & sensors. It’s almost certain that we are on a brink of healthcare revolution in lieu of mHealth and digital health assistants. From reducing costs, improving availability to creating unparalleled opportunities for preventive care, chatbots have empowered healthcare domain one way or another. In this article, we will talk about the hidden benefits that healthcare can leverage from chatbots.
Lead Generation & Patient Engagement:
Apart from optimized patient engagement, it would be evident to mention that healthcare is a multi-billion dollar industry where demand always goes up. Gone are the days when you had to make use of word of mouth to reach out to potential patients in the community. For the purpose of building a strong clientele, chatbots have emerged as a game changer. How? Well, when you integrate AI-powered chatbots on a website, not only it boosts user engagement at negligible costs. But, people who’re surfing your website can also know more about their diseases and can have a direct word with the chatbots.
Medical Triage:
As a matter of fact, people often end-up resorting to Google and other search engine platforms when we talk about researching about their health conditions. Well, what happens is, they are exposed to results which were not produced by a doctor like a source. Search engines and forums unlock millions of symptoms-related queries which might put an individual on a different trajectory. Further, search engines don’t understand the exact situation of patient’s health, it neither conducts a medical triage nor it asks follow-up questions from a patient. This is where chatbots come to rescue, avoiding self-diagnosis and getting access to efficient results is all possible now.
Cost-savings & Healthcare Cash-in:
By 2023, it has been reported that adoption of chatbots across the healthcare, banking and retail sector would lead to business cost savings of up to $11 billion USD. What comes as a fascinating fact is that costs go down when the amount of time spent on customer service enquiries is reduced. Through chatbots, healthcare businesses can significantly cut interaction and response times respectively through social channels or calls. However, healthcare would have to make dedicated investments for the purpose of meeting consumer expectations.
In a nutshell, when we talk about the healthcare industry, life and death can all be determined by the response time. Chatbots have made their presence robust through amenities like hospital navigator, scheduling appointments, organizing discharges and admissions, telecommunications for diagnosis and much more. If chatbots are to be successful, they might have to show compliance with regulations just like any random healthcare software. Any single mistake in healthcare can be detrimental, thus, it would be interesting to see how chatbots expand themselves in the near future.
