“i”nnovation
Innovation starts from small things
Which specific type of innovation are we discussing? Could it be the development of 5G technology? Could it involve creating and deploying humanoid robots? Or are we referring to something on a much larger scale, such as the SpaceX initiative, where Elon Musk has designed and built advanced spacecraft?
I firmly believe that grand visions are often behind incredible innovations. But, I also believe that a small idea can have a massive impact; just look at Isaac Newton and the story of the inspiration behind his discoveries which supposedly started with an apple.
I recently encountered two impressive examples of innovative concepts: the Seed Clear Radar 150 Eraser and Zig Zag Patterns Eraser.
The eraser was invented in 1770 by Edward Nairne, and since then, we have not felt the need to improve what we thought was a near-perfect product.
Despite their humble nature, these two companies have recognized the possibility of improved utilization of the eraser and are seeking to develop solutions to various problems through the exploration of use cases.
“i”nnovation can stem from small beginnings. SEED Co., Ltd. and Zig Zag Patterns have revealed that even the most ordinary objects can be reinvented to improve their usability. Through their inventive mindsets and reformulations of the eraser, they have demonstrated that innovation does not rely solely on grand designs or ambitious notions. It can originate from something as uncomplicated as an eraser.
