The Pharm House Podcast

That Scrolling World, ISI, and UX in Pharma Advertising

Brad Yale
Brad Yale
Apr 1, 2019 · 2 min read

Have you ever wondered what it’s like to work in pharmaceutical advertising or are you an industry professional who can’t stand the boxes MLR teams paint us all into?

Well, whether you know absolutely nothing about pharma advertising or you are a seasoned professional who has seen everything, this pod is for you.

In the inaugural episode of The Pharm House, Brad Yale sits down with Sunny Argan to talk about everything UX, UI, and design within the pharma advertising industry.

Pod Goal

Our goal with this pod will be simple: to talk about anything and everything within the pharmaceutical advertising industry in the attempt to shed light on common practices, address items which we feel need to be updated/changed, and generally pull the curtain back.

We will use this podcast to speak directly to ways in which the industry can and should improve. And yes, that means taking a hard long look at how agencies deal with clients, how clients deal with agencies, and how effective our plans and advertising executions actually are.

As much as this podcast will serve as an external analysis of the pharmaceutical advertising landscape it will just as strongly serve as a deep introspection of the ways in which we can and should be better.


So pull up a chair, pop in your earbuds and take a listen. We’re happy to let you into our house and have you along to join the conversation.


Brad Yale can be reached for comment at brad.yale@ddbhealth.com. Feel free to reach out to let him know how The Pharm House can improve and if you are an industry professional how you can join the conversation.

DDBHealth

A Force for Good Health

Brad Yale

Written by

Brad Yale

Nerd at heart. I write about health, tech, data, search and content.

DDBHealth

DDBHealth

A Force for Good Health

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