Can Netflix’s Fast Laughs beat TikTok?
Netflix launches TikTok style “Fast Laughs” for comedy video clips to entertain its users. The video clip duration stays between 15 to 45 seconds as a rapid round. Also, the catalog includes various shows like Murder Mystery and Big Mouth. You also will enjoy stand-up comedy from famous performers like Kevin Hart and Ali Wong. But Netflix hasn’t mentioned the total number of shows or movies going to featured on new Fast Laughs.
Why is Netflix launching TikTok-style features as Fast Laughs?
People have many options for quick entertainment, like Instagram Reel and TikTok. Nowadays, Gen Z likes to have short, snappy, and different kinds of entertainment available on these kinds of platforms. According to the report, TikTok has 689 million monthly active users worldwide. These users spend lots of time watching 15 seconds short funny videos on TikTok, which means less on Netflix. Also, TikTok has a significant advertising network and people making money as an influencer. Basically, there is business potential for such a short video clip platform, and TikTok is on top of everyone in the category.
Netflix is very well aware of this social platform power and trying to replicate it on its platform to grab traction from users. If people start to spend more time on Netflix for these short and funny video clips, the higher the chances to get more paid users. Also, Netflix may integrate Ads Network in the future to make money from advertisers as TikTok does. But Netflix hasn’t indicated about this new feature will be available for the free audience or not in the future. Currently, it set to share and watch on Netflix App for subscribers only.
Is “Fast Laughs” really better than TikTok? Find out here.
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