Propstar Propstar makes it easy to quickly organize component instances into a clear, labelled table. Not only does it make my specs look great, it also helps me identify any variant combinations I may have missed while designing.

There are tons of articles and debate around the IC v Management career path in tech companies. But it’s never a one-size fits all idea and still a (relatively) new approach to getting the best out of people and building high-performing teams. I sat down with Phil Hammel, our Principal…

When designing a product, you might wonder if one concept fits all. If you can simply get it translated and reproduce it across markets. Today, you will see why 99% of the time, the answer is no. Since last January, I have been working at Deliveroo as their first in-house…

Our content designers work across all of our consumer, rider and restaurant products — collaborating with a diverse set of disciplines, from design and research to product management, brand, legal and engineering. Here’s a day in the life of Rhiannon Jones, Staff Content Designer at Deliveroo… 9am-10am: Standups Each morning…

How often have you heard “It does not fit in, this language is too long”, “just release in English, we will get the translations later” or “can you use google translate?”… Historically, localisation is a thought-after process, something you don’t need to think about until the very end. It can…

How might we communicate the value of our design system? How do we measure success? These are the questions that occupy the minds of many in our field. We strive to find answers to these, but let’s take a step back for a hot minute and look at the bigger…

It’s never too late to make the switch As a prospective content design intern, my first proposed edit was to the job title The word ‘intern’ has strong connotations of youth and inexperience. Why then, would a not-recent-university-graduated adult (like me!) choose to seemingly stall, or go backwards, in their…

Three reasons I decided to come full circle In 2017, after sixteen years of being an employee — at a think tank, an innovation consultancy and a start-up — I went freelance. Granted, this wasn’t entirely by design; being made redundant while on maternity leave somewhat forced my hand. But in a plot twist I hadn’t foreseen, I…

People are still asking. Most articles explaining content design and its “value” bug me. They focus on how important it is to have someone around to fix your poorly written error messages and your uninspiring empty states. Table stakes, I say. Articles like these underestimate not only content designers, but…