Image for post
Image for post
Me explaining to my colleagues what I mean by a “Content design system”

Content, design systems need you!

Ryan Cordell
Jan 10, 2019 · 9 min read
Image for post
Image for post
Cover page in Figma: got to start somewhere…

First things first, what is a content design system (CDS)?

Image for post
Image for post
Our tools design system in Figma
Image for post
Image for post
A sneak-peek at our component library

How is a CDS different to a design system?

An example from our CDS

Image for post
Image for post

✅ Usage and example

❌ What not to do


So what’s the end goal?

Image for post
Image for post
Some example backend errors from our CDS

What’s our strategy for the CDS?

Establish use cases, purpose and acceptance criteria

Image for post
Image for post

Validate early and often

Collate, debate, integrate


To wrap up

Deliveroo Design

Stories, tidbits and musings from the content, research and…

Ryan Cordell

Written by

Lead Content Designer/ UX Writer – ryancordell.design

Deliveroo Design

Stories, tidbits and musings from the content, research and design team at Deliveroo

Ryan Cordell

Written by

Lead Content Designer/ UX Writer – ryancordell.design

Deliveroo Design

Stories, tidbits and musings from the content, research and design team at Deliveroo

Welcome to a place where words matter. On Medium, smart voices and original ideas take center stage - with no ads in sight. Watch

Follow all the topics you care about, and we’ll deliver the best stories for you to your homepage and inbox. Explore

Get unlimited access to the best stories on Medium — and support writers while you’re at it. Just $5/month. Upgrade

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store