#Introducing… SesliHarfler
In May we welcomed SesliHarfler, a leading digital agency in Turkey, to the Dentsu Aegis Network family. SesliHarfler will join DAN’s global digital agency unit in Turkey, Isobar, and will be referred to as “SesliHarfler — Linked By Isobar”.
SesliHarfler delivers holistic digital marketing solutions for clients including P&G, Nestlé, Enerjisa, Mondelēz and Kent Gida, and has been recognised in both local and global creative and effectiveness awards including the Effies and the Kirmizi awards.
We spoke to Özgür Karaçak and Görkem Uraz, SesliHarfler’s founders, to find out more about their work…
So, Özgür Karaçak and Görkem Uraz, tell us what you do!
Özgür Karaçak: We founded SesliHarfler in 2006. Since then I have been leading the creative team and the projects. During these years we’ve converted the digital agency to a creative advertising agency. I am following all the technological developments and innovative trends to grow the business.
Görkem Uraz: As a founder I took all the financial responsibilities and led the acquisition process. It has been hard to keep the growing business on track while satisfying your clients. During these 11 years of independent journey both of us worked really hard and lead the day-to-day business.
What does SesliHarfler specialise in?
SesliHarfler provides 360 degree marketing solutions to its clients. Creativity is our core strength and our approach is always finding right solutions with the right mediums on time.
Which markets do you operate in?
Our main market is Turkey but we have done several projects in Caucasia and Europe.
What did you know about Dentsu Aegis Network before you joined?
We knew that DAN is always investing in new technologies and research. Once we met DAN we realised that their approach to business and people has a strong resemblance to ours. We believe that this acquisition will bring the company a great future by uniting our ambitions.
What made you decide you wanted to be a part of the Network?
SesliHarfler has been providing creative solutions. With the help of DAN group companies, we are receiving media planning, data mining, search, programmatic and research support. This gives us a great differentiation chance to grow the business as a full stack company.
What are you most looking forward to as a new member of the group?
We are looking forward to growing fast and integrating our capabilities into Isobar’s technical opportunities and intelligence exchange from other countries.
What are your key priorities for this year?
Expand our value-added services to our existing clients. According to 2020 targets we would like to gain new clients and show them full stack agency capabilities.
If you could summarise Dentsu Aegis Network in one word?
Smart.
And finally… if your brand could be a Netflix show for the day, what would it be?
Sherlock! You need to be smarter than the others to see the real truth behind the scene.
Visit SesliHarfler’s website or get in touch at bilgi@sesliharfler.net to find out more about how SesliHarfler delivers holistic digital marketing solutions for clients.
