Broadcasting vs Protecting

Jiri Mocicka
Published in
6 min readApr 29, 2024


Design at Scale™ — ACD Series 100 Bradcasting

Welcome back to our Design at Scale™ — Academy series, focusing on design practice in a team of one hundred. This article explores the contrasting mindsets of “protecting” and “broadcasting” design knowledge. We’ll delve into how these mindsets influence the design department’s output and ultimately shape the organisation’s culture. We’ll also examine how these mindsets impact the information customers receive.

Design at Scale™ — ACD Series 100 Information

Information is the key.

Unarguably, information is the lifeblood of any successful business. However, a culture of information protection can emerge in many large organisations. Teams become gatekeepers of information, acting as the sole source of truth and wielding power over who has access and usage rights. This “old-school” model creates significant challenges in large organisations, particularly when peripheral teams lack the necessary information to make informed decisions.

For example, consider a meticulously crafted design system. If this valuable resource is not effectively communicated across the organisation, it loses its purpose. The design system and the team behind it lose value, and the entire business suffers the consequences of design…