Value Systems of Design at Scale.

Figure01: The ripple effect of the Design at Scale™

Welcome to Design at Scale. This article will focus on the values that every designer who scales design propositions embodies and master while delivering an incremental value to the team and the business — not even the customer.

Aside from the company’s fundamental values — other values like business, agile, design, or your own all of them define the approach to a specific problem. The following four…