2024: The Rise of AI in Entertainment Industries

Syahrul Hidayatullah
Bootcamp
Published in
4 min readDec 30, 2023

Well, we’re on the edge of the 2023. Many things happened this year. It was a year filled with historic events, memorable trends, breakthrough inventions, and challenges that reshaped our world.

Photo by Possessed Photography on Unsplash

The year 2023 saw a significant increase in the development of Artificial Intelligence. Algorithms grew at an astonishing rate, stretching the limits of what we imagined machines could achieve.

This wasn’t merely about faster processors or bigger datasets; it was a qualitative leap in AI’s understanding of the world, its ability to learn and adapt, and its capacity to predict trends and patterns.

Prepare for a year in which the stage lights will shine brighter than ever, not only on human performers. Artificial intelligence (AI) is expected to take center stage in the entertainment sector in 2024.

AI is no longer only a special effect in sci-fi movies. It's capable of authoring fascinating storylines and composing heartbreaking tunes, evolving into a potent instrument in the hands of artists, musicians, and filmmakers, blurring the distinction between human and machine creativity.

Here’s a glimpse at how artificial intelligence could change the entertainment industry:

Scriptwriting with a Spark of AI:

Everyone has been fascinated by the development of ChatGPT this year. Almost every job in the world benefits from this technology, including scriptwriting.

Just imagine, in the next year AI will co-writing the script for the next blockbuster film with professional screenwriters.

This is due to the ability of AI algorithms to evaluate data to forecast audience preferences, produce plots, and even develop characters.

The video above is one of the movie trailers that was created entirely with AI, isn’t it cool?

This should not be taken to mean that robots will replace writers; instead, AI can be a valued collaborator, increasing creativity and efficiency.

Directing and Editing at Glance

AI directors are no longer a futuristic fantasy. These days, AI has simplified many processes in the world of cinema.

Have you been tired of editing the footage for your content video? You can now slowly say goodbye to the tedious editing process.

AI systems can evaluate video, recommend camera angles, and even edit sequences, allowing filmmakers and video editors to concentrate on the broader picture.

This can pave the way for faster production times, more innovative storytelling techniques, and of course more movies launched.

Music Composed by Bots

AI can analyze musical styles, fix tones, generate melodies, and even create lyrics.

These days, AI-generated music is already making its way into movies, video games, and even mainstream pop charts.

Have you already heard this song?

Yes, The Beatles, a legendary English rock band, released a “new” song in November this year called “Now and Then”. It was written and sung by the late John Lennon, more than 50 years after their breakup.

It all was made possible by Artificial Intelligence. This tech allowed producers to strip John Lennon’s vocals from that old demo tape and bring the “Now And Then” song to life.

Things like this are predicted to appear even more in 2024. So, could AI become the next musical prodigy?

Clone Face and Virtual Humans Take Over

Deepfakes, once used to create funny parodies, have now evolved into a powerful tool for creating lifelike virtual actors or hyper-realistic avatars.

Imagine historical figures suddenly coming back to life on screen, or your favorite actor suddenly starring in multiple projects simultaneously, isn’t it amazing?

But this thrilling potential dances with a dark counterpart. A role-model celebrity could suddenly say something controversial, and someone’s face could be used as a fake identity to commit a crime.

The ethical implications of this are vast, but the potential for development is undeniable. We just have to continue to be critical in mind and cautious.

Interactive Entertainment Reimagined

AI has been reimagined and powering our world with immersive experiences. The idea of the metaverse is a foundation of it.

We can imagine that we live in a virtual environment where all the stuff adapts to our preferences, with characters that react to our emotions, with everything that can make us always the center of attention.

There will be no boundaries between the audience and the participants anymore because we live in our personal world and we are the center of it.

The rise of AI in entertainment isn’t about replacing humans; it’s about expanding creative possibilities.

It’s an opportunity to convey stories in unexpected ways, to push the limits of art and technology, and to create genuinely remarkable experiences.

But, as this new era begins, we must also be conscious of the obstacles. Issues like ownership, bias, and employment displacement must be addressed with care.

Finally, the success of AI in entertainment will be determined by our ability to harness its power while preserving the values that make art truly human.

So, grab your popcorn and saddle up, because 2024 promises to be an exciting performance, with both humans and AI taking center stage. The only remaining question is who will steal the show?

Thanks for reading, I hope you found this article informative and thought-provoking.

Please leave a comment below to share your thoughts, and feel free to follow me on Instagram | LinkedIn | Website for more content like this.

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Syahrul Hidayatullah
Bootcamp

Designer By Day | Enthusiast on Art, Design, People, and Pop Culture | IG: @syahrulhdyt syahrulhidayatullah.com syahrulhdyt97@gmail.com