Creating a service blueprint: breaking down the ‘service as a theater’ example

Service Designers refer to services using theater terms such as ‘front-stage’ and ‘back-stage’. This article will help you understand why.

Service Design is commonly described using the metaphor of a theatre show because of the clear distinction between the front stage and the backstage. An example from the NNgroup

Service Blueprints

A service blueprint is a high-level diagram that describes the main interactions between people in your organization and external entities (such as partners or customers) as well as internal processes within your company. Service blueprints are used to map out the current state of a service, or what you want your service to do and how it will be delivered. It helps you identify critical interactions and find ways to improve them.

A Service Blueprint is a tool for communication and collaboration between teams, helping everybody understand what they are building and why. It’s also useful as an audit trail for existing products and services, providing insights into how they work and what could be improved.

The basic idea behind blueprints is to break down complex things into simple chunks so that you can see the…