Designing with Fonts: Mastering the Art of Typography and Hierarchy

Olalekan, Victor
Bootcamp
Published in
2 min readAug 18, 2023

Hey there, design Enthusiasts! 🎨 This week, let’s embark on a journey into the captivating world of typography and hierarchy — two essential ingredients that create the symphony of design. Join me as we unravel the magic behind fonts and discover the power of visual hierarchy in shaping unforgettable brands.

Speaking of fonts, let me share a little secret: I’ve been swooning over Dm Sans, Open Sans, and the timeless Helvetica. They’ve been my trusty sidekicks, adding that touch of elegance to my designs. But lately, I’ve been dabbling with Quicksand for my upcoming portfolio — it’s fresh, unique, and a breath of creative air.

Now, let’s talk about hierarchy — the conductor of our design orchestra. It’s like giving each element a voice in the grand performance. Picture this: a bold header with reduced space — it commands attention while leaving room for other elements to shine. And when it comes to smaller fonts, it’s all about generosity. I tweak line heights like a dance, making fonts breathe and ensuring each word is a breeze to read.

But here’s the golden nugget — consistency. Just like a steady heartbeat, using the same fonts across different platforms creates a brand’s unmistakable voice. So, whether it’s a website, app, or packaging, your audience instantly knows it’s you.

Oh, and here’s a little challenge for you: I’d love to hear your suggestions for fonts that make your heart skip a beat. Drop your favorites in the comments below and let’s spark a typography love fest! Remember, fonts aren’t just letters; they’re the storytellers that bring design to life.

Till next time, keep designing, keep experimenting, and keep making those fonts dance! 💃🕺

Stay creative and font-tastic! ✨

Olalekan, Victor.

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Olalekan, Victor
Bootcamp
Writer for

I am experienced product designer focused on results and also dedicated to creating meaningful experiences that aligns with business goals and objectives.