Enhancing meaning through visual imaging

When it comes to design thinking, storytelling through visual communication is the key to successful communication.

Images are a powerful means to communicate with a person. Ancient man developed symbols as a way to express his thoughts and feelings and they are still regarded as the first established mode of communication among primitive humans. Visuals have such a deep and long-lasting impact on the human mind, the reason why kids are subjected to books with plenty of brightly colored images.

When it comes to design thinking, storytelling through visual communication is the key to successful communication. The images used in any kind of storytelling are intended for an immersive user experience. From a basic PowerPoint presentation to a high-end theatre experience, visual content and its right placement form a part of the entire user experience.

Relevant Visual Imagery

Visual imagery is a part of a greater force called storytelling. The images incorporated in the content are not fillers or token appearances but convey a deeper meaning. At…