Experimenting with non-human personas and UX

Non-human personas represent the lifeforms indirectly impacted by a product’s lifecycle, but how might a solo UX designer use them with little budget or access to experts?

Damien Lutz
Bootcamp
Published in
12 min readFeb 22, 2023

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Non-human personas represent the lifeforms impacted by a product’s lifecycle, but how might a solo UX designer use them, with little time or budget for expert involvement, to inform UX decisions to reduce the negative environmental and social impacts of digital products?

Non-humans personas represent invisible humans, lifeforms, and natural environments impacted by a product’s lifecycle. They may represent a real person or a persona group. They may be a combination of fictional representations and scientific data.

Non-human personas can be a specific lifeform directly impacted by a product/business, a complex environment, or a generalised representation of Nature.

Environment stakeholder examples:

  • Vegetation (trees, forests, swamps, etc.)
  • Water systems (oceans, lakes, rivers, freshwater)
  • Air
  • Soil
  • Climate and weather
  • Landforms (mountains, hills, etc.)

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Damien Lutz
Bootcamp

Visual articles exploring fringe design practices and experiments to develop ways of designing more life-centred futures.