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How to Create Brand-Consistent Background Images with Midjourney

Everything you need to know to create background images that will make your brand stand out.

10 min readJul 20, 2023

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cut paper white background illustration.
Midjourney prompt: cut paper illustration background image, white background, geometric objects, #E34B44, lots of blank space, rule of thirds, minimalism — no words letters animals plants — ar 1200:630

Good background images don’t just fade away—they create a strong base for your design. When wielded effectively, background images can serve a variety of purposes in design, including:

  • Setting the tone. For example, a dark and moody background image can create a sense of mystery or suspense, while a light and airy background image can create a sense of peace or tranquility.
  • Creating a sense of depth. For example, a background image with mixed textures can create the illusion of depth, or a background image with overlapping elements like a tree in front of a mountain can create a sense of space.
  • Highlighting content. For example, a background image with a light color can make text stand out, or a background image with a specific pattern can draw attention to a particular element on the page.
  • Adding interest. For example, a background image with a unique texture can make a design more visually appealing, or a background image with a specific color scheme can create a sense of harmony.
  • Creating a sense of branding. For example, a background image with the…

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Bootcamp
Bootcamp

Published in Bootcamp

From idea to product, one lesson at a time. To submit your story: https://tinyurl.com/bootspub1

Stacey Schneider
Stacey Schneider

Written by Stacey Schneider

Digital marketer, storyteller focused on AI, and enneagram scholar. Love my family, dogs, scuba diving, gardening, and photography.

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