The cost of Figma, the limits of data-driven, designing for forgiveness

Weekly curated resources for designers — thinkers and makers.

UX Collective Editors

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3 min readAug 5, 2024

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“The number of paying teams is a big KPI for Figma right now, as well as the average revenue per team.

I got this sense from seeing a whopping eight prompts to upgrade in a single session and seeing a notable increase in the urgency of their upgrade messaging; now it’s all ‘last file’, ‘0 left’, and ‘you’re running out’.”

Figma and the cost of collaboration →
By Rosie Hoggmascall

Editor picks

The lost practice of information architecture →
And the perils of designing without a plan.
By Vicky Teinaki
The future is up for grabs when anyone can make designs →
What AI-generated design means for creators.
By Elaine Lu
Design has a granularity issue →
Why we need to move towards a new design philosophy & practice.
By Kevin Richard
The limits of “data-driven” →
Making decisions based on easy data is a recipe for disaster.
By Pavel Samsonov

The UX Collective is an independent design publication that elevates unheard design voices and helps designers think more critically about their work.

Home as a heuristic: good design starts here →
By Michael McWatters

Make me think

The AI job interviewer will see you now →
“Once seen as a curiosity, AI job interviews have grown in popularity as startups look to build businesses on top of the surprising capabilities shown by platforms like OpenAI. (…) As companies scramble for ways to integrate AI into their business, bad experiences like that are set to become commonplace.”
A proliferation of terms →
“Do we call it a library, a folder, a collection, a workspace, a section, a category, a topic? How about a document, page, file, entry, article, worksheet? And.. what’s the difference? While these kinds of decisions might not be front and center when working out designs for a product or feature, they can impact a lot.”
Our new religion isn’t enough →
“Religious faith has collapsed, and many trends and movements have moved in to fill the void. (…) I really don’t think it’s an exaggeration to say that a significant majority of young people now interpret their lives and emotions and relationships through a therapeutic lens.”