Top UX Instagram Accounts to follow in 2022
A selection of the most valuable UX Design content creators you can learn from on Instagram in 2022.
I’ve been in the IG UX space since 2018, which may sound like not that long ago, but it actually means that I was one of the first creators out there.
When I started posting on UX Goodies, the only other UX-only accounts (so I’m excluding accounts that were sharing UI shots in Dribbble style / no context, no process) were Anfisa’s @anfisign and Ana’s @ux.by.ana.
Carousels didn’t even exist as a feature back then (can you imagine?!), so when IG launched it we had to experiment with the best ways of sharing UX content in this format.
By doing a lot of playing around & fun experiments, I ended up creating the Save label that eventually became the norm (nobody’s ever given me credit for that, but hey, once you design something and send it out in the world, it doesn’t belong to you anymore :) I guess.)
But enough with the history lesson — it’s purpose was simply to assure you that I’m pretty well-informed in creating this list of awesome Instagram accounts that you need to follow in 2022!
Disclaimer: the list is numbered so it’s easier to follow through, but these accounts are all awesome and presented in no particular order.
1. mentodesign.academy
The content shared on Mento’s IG profile is created by a team of Senior UX Designers with experience in iconic design companies such as Adobe, Google, Fitbit and more. Mento is a UX Bootcamp that I co-founded alongside a top team of Senior UX Designers, so I can vouch for the content that’s being posted on it and promise that it’s valuable and relevant.
✅ Follow Mento Design Academy on Instagram over here: https://www.instagram.com/mentodesign.academy/
2. ux.collection
Maureen is a Product Design at Zalando in Berlin and ever since she launched here instagram account UX.Collection I’ve been a huge fan of it. Every post contains a valuable nugget of UX wisdom, beautifully communicated and designed.
✅ Follow Maureen’s valuable insights here: https://www.instagram.com/ux.collection/
3. ux.forthewin
If they’re one skill I would want ALL designer to hone, it is that of designing inclusive products and experiences. And Trina is here to help you with that. Inclusive design is a topic that we all should spend more time understanding and unpacking, and by following @ux.forthewin you begin to take your first steps towards understanding this critical space.
✅ Follow Trina’s important work in understanding Inclusive Design here: https://www.instagram.com/ux.forthewin/
4. kimalban
If you want to understand the (possibly intimidating) world of XR (VR/AR) and 3D Design, and how new technologies and mediums will shape our lives and our future, Kim’s account is the place to go to! She helps us understand how we, as designers, can prepare for this universe of emerging experiences.
✅ Follow Kim’s incredible guides into XR and 3D Design here: https://www.instagram.com/kimalban/
5. anfisign
My amazing podcast partner has been around IG for a long while but she managed to be relevant and valuable for all this time, so anytime you check out one of her posts you’ll get value out of it. Plus, she’s super honest and realistic with everything she shares with the world.
✅ Follow Anfisa’s honest and tangible tips here: https://www.instagram.com/anfisign/
6. designteamofone
Marisa takes you on exciting journeys into the everyday life of a UX Designer. She’s sharing all kinds of interesting resources and tips to optimise your UX workflow, and I’ve been a fan of her ever since she started out on IG.
✅ Follow Marisa’s cool tips and tutorials over here: https://www.instagram.com/anfisign/
7. melissaintech
Melissa is the Queen of UX Reels! If you’re into Reels as a format of consuming UX information, it’s her account you need to follow. You’ll get insights into the everyday life of a designer and different valuable resources, alongside plenty of funny, relatable UX sketches!
✅ Follow Melissa’s fun and informative Reels over here: https://www.instagram.com/melissaintech/
8. ux.patricia
Patricia has incredible aesthetics and I’ve always been a huge fan of her visual style. Not only that, but her content is super informative, meaningful and useful. Her posts range from everyday life moments as a UX designer, to guides around designing for emerging technologies, AR/VR, Voice — a space which she’s very passionate about.
✅ Follow Patricia’s beautiful, informative content at: https://www.instagram.com/ux.patricia/
9. uxwork.space
It’s really hard to innovate when it comes to UX content on IG, it feels like everything has already been said and done. But Mariusz managed to be original! And he did that by using post-it-notes to communicate his design insights and tips — super creative, right? Designers love stickies, it’s well-knows!
✅ Follow Mariusz’s sticky-note party over here: https://www.instagram.com/uxwork.space/
10. ux.robin
A hot account right now, fast-growing! He’s on a roll, posting super valuable resources and tips with a constant pace. He’s very active in the IG space, so if you’re not following him already, you’re not spending enough time on IG!
✅ Follow Robin’s super useful resources over here: https://www.instagram.com/ux.robin/
11. fergie.design
Fergie is an articulate and mature voice that posts trustworthy, valuable content from a well-informed angle. And she’s fun too!
✅ Follow Fergie’s interesting insights over here: https://www.instagram.com/fergie.design/
12. uxcalibur
Jon is super original and if you want to discover content you haven’t already seen on IG, his profile might give you the best chances.
✅ Follow Jon’s creative and compelling posts over here: https://www.instagram.com/uxcalibur/
13. martinav3rse
If you want to understand the future of UX design (and through lovely beautiful lens) Martina is your best bet. She has a super-aesthetic post style and the information is fresh and interesting.
✅ Follow Martina’s future-infused content over here: https://www.instagram.com/martinav3rse/
14. ux.by.ana
Ana is the OG IG creator! She’s been in this space for a long time, always super articulate and mature — she has educated thousands of designers. That’s why, probably, she became so immersed into the UX education space, which is her niche. She’s also a Design Mentor at Mento Design Academy, so I’m lucky to be working closely with her.
✅ Follow Ana’s mature and super-smart, actionable tips over here: https://www.instagram.com/ux.by.ana/
15. shituserstory
Hilarious and educational at the same time. Hard to strike the right balance between these two attributes, but Shit User Story definitely wins at this. They share a super relatable collection of bad design decisions and frustrating interactions that we all encounter with our everyday products.
✅ Follow the most relatable design fails here: https://www.instagram.com/shituserstory/
16. ux.by.frankie
Follow Frankie’s accelerated growth from being an aspiring designer, to rapidly transitioning to a UX role as an Adobe contractor, to beautifully growing into a Mid-Senior UX designer. A lot of tangible advice.
✅ Follow Frankie’s inspirational journey over here: https://www.instagram.com/ux.by.frankie/
This is my round-up of UX Instagram accounts worth following in 2022, but the list is probably much longer and I’d love to see recommendations I’ve missed in the Comments sections of this article.
Final Considerations
I want to end with an important disclaimer: Instagram by itself is not enough to teach you UX design. You can look at it as a starting point, as an additional source, as an informative fun channel, but you’ll have to go beyond it to properly teach yourself UX Design.
If you need more help and guidance around how to start a career in UX Design, we can help you at Mento Design Academy. You can book a free call with us in which we will explore if UX design is right for you and if you’d be a good fit for our UX & UI Bootcamp. Stop postponing your career switch and reach out to us! :)
👋 Thanks for reading and enjoy your learning time on Instagram! 📸
