Unleashing the Power of UX Management: My Journey & Lessons
So, not too long ago, I made a bold move and dove headfirst into the UX Management: Strategy & Tactics course. Let me spill the beans on my biggest takeaways, which might just give you some valuable ammo for your own UX adventure and maybe even push you to join me on this wild ride.
Before we jump into the course lessons, I want to share a personal insight I gained during this journey.
First off, let’s talk about time management. I have to admit, this course took me way longer to complete compared to my previous ones. I can’t pinpoint a single reason for that, but I struggled to find enough time to dedicate to it.
So, how did I tackle this challenge? Well, I started scheduling my Saturday mornings for at least two hours of focused learning. I pushed myself even when I felt tired, determined to cross that finish line.
Now, I won’t pretend to have a whole bunch of advice for you there 😄 but take my experience and do with it as you please.
Alright, enough about that! Let’s get to the juicy part — what I actually learned from this course. So, grab a pen and paper, because I’m about to drop some knowledge 📝
Lean UX
Lean UX is all about being quick and nimble, giving you the freedom to tweak things as you roll along. Forget drowning in paperwork — focus on creating working software and valuable goodies that users actually need. Keep experimenting and fine-tuning to make sure your product hits the bullseye of user satisfaction. And hey, don’t forget to get users involved in the design shenanigans, so you can truly grasp what floats their boat.
This is something before taking this course, I was worried about doing. Changing the Design during Dev reviews. I learned that, if it’s not working — Change it!
Agile and UX
Agile and UX are a powerful combination that puts customers first. By testing and improving software, teams can create user-friendly products. When these approaches merge, businesses can meet user needs effectively. Agile methodology is a robust tool for software development, and UX design seamlessly fits into this process.
Keep finding better ways for combining Agile & UX so there thrive together.
Data-Driven UX
Data-driven UX is like having a secret spy on your side, always gathering intel on user experiences, so you can fine-tune and level up. Play around with A/B testing, multivariate testing, and usability testing to gather juicy data on how users wiggle and jiggle with your product.
Then, put on your detective hat and analyze that data to make the user experience shine and create products that truly hit the sweet spot. Don’t forget to unleash tools like Hotjar to track user behavior and unveil those hidden gems for improvement.
UX Culture
Time to give your product and development process a UX makeover! Bring in those brilliant UX pros and give them the love and support they need. It’s not just about slapping a pretty coat of paint on your product — make sure everyone in your organization, even the big boss, gets why UX is the real deal.
Let UX be the driving force behind business success, and don’t forget to sprinkle some knowledge magic with workshops and training sessions to get your whole team grooving to the UX design beat.
UX Strategy
Time to hatch a plan, crank up the volume, and expand your mighty UX team! Figure out where you want to sail, take stock of the skills you’ve got, spot the skills you need, and cherry-pick the techniques that’ll rock your organization. Let collaboration and never-ending improvement be your squad’s mantra.
Oh, and don’t forget to tap into the mysterious realm of user research to unlock those secret codes of user needs and preferences, and use them to fuel your unstoppable UX strategy.
Conclusion
That’s it! Overall, I enjoyed the practical approach that Frank Spillers took in the course to building effective UX teams that are empowered to create delightful products that drive business value. If you would like to take this course, head on over to Interaction Design Foundation. I have also included a link the raw notes I took during the course.
Can you tell ChatGPT helped me write this? Let me know what you think in the comments. Thanks for making it to the end.
If you would like to read my other articles, here’s picks for you 😉
