UX Changed My Life

How to use the Double Diamond to Create Your Dreams

If you’re looking to expand your skills in UX, you might’ve run into plenty of fun visuals and strategies along the way. My absolute favorite? The double diamond. But what if I told you that this fun little UX strategy is actually a great way for you to live your best life? That’s right. All those online UX courses are really onto something and you deserve to reap the benefits in your day-to-day.

So let’s get into it. Here I’ll walk you through this Double Diamond and talk about how it can impact your product, your business, and your life.

What is it?

The Double Diamond is a design process model popularized by the British Design Council in 2005. Basically, it takes the design process (or any process of creation) and simplifies it into 4 distinct parts.

Discover- We start with the Discover process. Here we develop a deep understanding of the issue. We get real nitty gritty about what we’re looking at. This is our chance to snapshot the problem you’re facing as is, right now, without judgment.

Define- Then we start to take the insight we found from the initial Discover phase and aggregate that data to define the challenge in a different way. When we consciously look at an issue with less judgment, we are more able to define it in more actionable terms.

Develop- The develop phase allows us to take this more clearly defined problem and…