UX/UI Case Study

Designing the Good News Coffee app

Curated good news stories with features that enhance the coffee shop experience

Good News Coffee, a European coffee brand known for its warm, uplifting ambiance and commitment to creating positive experiences, initially approached our team to design a loyalty app. The goal was to strengthen customer engagement and reward frequent visits with a digital loyalty card. However, we saw an opportunity to add extra value to the lives of Good News Coffee’s customers. Beyond just offering rewards, we wanted to provide meaningful content that could inspire and motivate users to interact with the app more frequently.

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Client: Good News Coffee
Industry: Coffee and hospitality
Project: Mobile app design for positive news and brand engagement
Team: This project was developed by a team of 2. Kelvin Henríquez as Product Owner and Giuliana Castellano (me) as Product Designer
Year: 2024