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What 6 Years in UX Taught Me About Research (That Nobody Talks About)
UX research isn’t just for big teams or labs. It’s scrappy, actionable, and essential, and I’m going to show you how, with 13 truths from real projects.
After 6 years of designing interfaces, doing usability testing in cafés, analyzing Hotjar rage-clicks, and fighting (gently) with stakeholders, one thing is clear: most people have a total misunderstanding of what UX research is.
Why This Blog Exists
UX research often gets treated like that gym membership we all signed up for in January, sounds important, but somehow always gets pushed “to next phase.”
Some see it as optional. Others see it as highly complex or only fit for big companies.
Here’s the truth: UX research is not optional. It is important. When done well, it’s scrappy, interesting, and really helpful.
In this post, I’ll break down 13 hard-hitting truths from real-life design projects, expose some myths, and help you level up your research game, without having a research coat.